How to Harness the Power of Facebook’s Video Recommendation Algorithm
The world of social media never stands still, and Facebook is no exception. Facebook has made significant changes to its video recommendation algorithm, aiming to improve user experience by promoting more relevant and engaging video content. Gone are the days of scrolling through a newsfeed filled with videos of varying sizes and aspect ratios. Facebook […]
The AIDA Model: Your Ultimate Guide to Powerful Digital Marketing Campaigns
With few exceptions, I follow a familiar process before I decide to purchase an item, subscribe to a service, or engage with a business. When I have a need or desire for something—for example, to have my house painted—I begin by researching local companies online or asking my social network for recommendations. From there, I […]