Strategy

Why do you need a new website? The importance of a clear purpose Quite often here at Coast we talk about clarity of purpose in website projects. By this we mean having a clear objective or mandate that the entire project team is working towards. It is through our experience, extremely important and can make […]

I had the opportunity of speaking at  Figaro Digital’s Health Check event today hosted at Arsenal’s Emirates Stadium in London and despite the fact I don’t think much of the football team, the venue was fantastic. The Health Check is a one day event which is aimed at marketers seeking new suppliers for forthcoming projects. My presentation […]