iOLAP is now part of Elixirr Digital. All previous iOLAP services, thought leadership and career opportunities will shortly be integrated into the full Elixirr Digital site
Last year, Google may have rebranded their advertising platform from AdWords to Google Ads, but that wasn’t the only significant change that happened in 2018 in the search marketing landscape. Although there were plenty of new features, tweaks and quality of life changes introduced in the last 12 months, I’ve identified five of the best […]
On 24th July 2018, Google Ads UI changed for good and – despite being given a year to get used to the update – the need to “revert back to original AdWords” was very appealing! As an agency, we ran Friday Knowledge Shares around the updates to ensure that we as a team knew what […]