Author archive

Do you spend much time thinking about customer onboarding? I’m guessing probably not. It’s not always top-of-mind, but it’s a really important part of a customer journey and something that can have a huge impact on customer satisfaction, organisational reputation and brand loyalty. In this blog, explore customer onboarding; what it is, how it works […]

We all love a good buzzword, right? And I’m sure we’ve all heard of digital transformation. But do we know what it is, and does it have any value? Or more importantly, is it something we should be considering? In this blog, explore what digital transformation is, its relevance, the potential benefits and if and […]

We all want the best from our marketing efforts and want to get the best performance from our digital channels and collateral. However, this isn’t always an obvious and straightforward process. We’ll all be familiar with the pressures of lack of time, budget constraints, conflicting internal agendas and sometimes a lack of consistent direction. So, […]

To tender, or not to tender? That is the question!   Let’s set the scene: You have a project and you want to ensure you get the best supplier at the right cost and in a fair way. Sounds great – I feel a Request For Proposal (RFP) coming! And what better way to structure […]

Meet Greg, our latest addition to the new business team. Thanks to his extensive background in the marketing industry, Greg brings tonnes of wisdom to his new role. In this blog, he shares some insight into the world of digital marketing, and why he believes the digital-first philosophy is the way forward.  Welcome, Greg! How […]