Digital Marketing & COVID-19


Digital Marketing & COVID-19

There is no doubt about it, we are currently sailing uncharted waters. Individuals and businesses alike are learning to adapt to a new way of doing things.

Whilst some businesses have seen marked growth due to the Covid lockdown, many more have seen things grow quiet, or where completely unprepared, have had to temporarily close.

How we respond to this current situation will likely be the difference between success and failure for many businesses.

What makes a significant difference is having a digital offering, and if you don’t have one, developing one now. Any digital offering you create or adapt now will still be valuable in the future, and will ensure you are ready should anything like this current crisis occur again.

With this in mind, Digital Consultant, Peter Fitzgerald, delivered a popular webinar, covering a range of topics, which provided attendees with the tools we have at our disposal as digital marketers to achieve each of the following:

  • Making the most of the digital elements of our offering or creating them where they don’t currently exist
  • Positioning ourselves for the post crisis market upswing
  • Taking advantage of situations where we currently have reduced risk
  • Ensuring we are adding value for users, customers and prospects where we can

Peter’s session offered actionable advice on understanding the opportunities at hand, activities which you can carry out now, and things you can do prepare for the post lockdown market recovery.

After the webinar, Peter hosted a Q&A session, where attendees were able to put their questions to him.

If you have any questions or are looking for an agency to help you with Digital Transformation or your Digital Marketing, don’t hesitate to get in touch and speak to one of our expert team.

Should you like to do some further reading on a range of Digital Marketing topics, we have a library of free guides available to download.

If you are considering embarking on some Digital Marketing training at this time, check out Elixirr Digital Campus. With our bespoke training service, we offer personalised digital training courses and workshops designed to help you enhance your online marketing knowledge.

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Watch The Webinar