For banks, it’s important that you stay flexible within an extremely competitive environment.

The way customers are engaging with banks changes every day, long gone are the days of popping into your local bank and speaking to someone. The world of banking has become digital, and it doesn’t seem to be slowing down.

Many customers are now managing their finances through online platforms and the rise of digital-only banks means consumers are opening accounts without going to a physical place.

Traditional banks need to keep up to date with digital marketing strategies and trends to remain competitive and visible within the industry.

Digital marketing strategy for banks

It’s safe to say that banks aren’t going anywhere anytime soon, but it’s never too late to implement a new innovative digital marketing strategy to revitalise your brand.

Your website should be optimised for the end-user so that they can easily find the information they’re looking for.

We have a dedicated team of digital marketing experts, specialising in all digital marketing channels, who are on hand to revitalise your digital marketing strategy.

Web design for banks

Our team of professional web designers go above and beyond in creating good-looking websites. We’re determined to deliver a beautiful website that has all the functionality your business needs, ensuring you meet the needs of your customers, getting conversions and ultimately giving a fantastic customer experience.

We also have a team of User Experience (UX) specialists and biometric testing experts, so we’re able to create a strong and competitive website.

PPC for banks

Pay Per Click (PPC) aims to improve your brand awareness and generate leads, it’s a good way to drive traffic to your website in a short period of time. However, the competition within the banking industry is strong, which means most marketers are apprehensive to use this channel.

Fortunately, we have an experienced team of PPC specialists who will manage your keyword bids and targeting, whilst ensuring they reduce your overall spending. By taking this responsibility away from you, your team are free to get on with more pressing demands from your business.

SEO for banks

Search Engine Optimisation (SEO) is a great way to drive the right people to your site. By combining the experience of our SEO specialists with our web development team, we’re able to keep search intent and user experience at the centre of all of our strategies.

Our experienced team of SEO specialists work directly in your CMS, taking complete ownership and fixing any issues that arise. This means you can focus on the bigger responsibilities within your business.

Our high level of SEO reporting coupled with close monitoring of any Google updates means our SEO strategies can react to the ever-changing landscape of organic search.

How can Elixirr Digital help?

If you’d like to find out more about our experience why not have a look through our case studies?

Our friendly team of experts are always on hand to answer any questions, give us a call on 0845 482 0472 to find out how we can help.