Contact

Blog

Core Web Vitals – Everything You Need to Know About Google’s Update

Over the last few years, Google has rolled out a number of major updates that promise to change the landscape of search. With the upcoming implementation of Core Web Vitals, May 2021 is set to be another shift in the way that search engines index sites.

With rank boosts promised for sites that pass the new metrics, there has never been a better time to steal a march on the competition (as well as gain from a few other bonuses). In this webinar, Strategy Director, Darren Bond talks us through Core Web Vitals, including:

What are the Core Web Vitals?

  • Actionable tips for analysing and improving your site
  • The impact of site speed across inbound marketing channels

The webinar is available below:


Authors

James Carr

Senior SEO Specialist

James is our Senior SEO Specialist, and has worked in marketing since 2011. With a background including web development to content writing (and everything in between), he brings a well-rounded, consistent approach to SEO.

He also leads on digital sustainability and accessibility, helps define how we use AI internally, and is a two-time industry award finalist (UK Search Awards 2024, and The Drum Awards 2025).

Share

Services

Let's collaborate

Partner with us

Let’s work together to create smarter, more effective solutions for your business.

Related blogs

A close-up of a hand typing on a laptop keyboard with a glowing digital search bar overlay reading “Zero-Click Searches.”

Referral traffic from AI tools was once seen as a promising new stream for publishers and brands. The thinking was that if people were not clicking through from Google, perhaps…

27 August 2025

AI
Search Marketing
SEO

Who we are

Explore how our culture and expertise fuel digital innovation