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SEO Website Migration Services

Ensure a smooth transition with SEO website migration services

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The importance of SEO in website migrations

A poorly executed website migration can cause more harm than good; from broken links and crawl errors to plummeting keyword rankings and organic traffic loss. Whether you’re switching CMS platforms, rebranding with a new domain, or overhauling your site architecture, SEO must be at the heart of your migration strategy.

Our SEO specialists work closely with you from planning to post-launch, ensuring every technical and content element is accounted for. From preserving URL structures and auditing redirect logic to safeguarding metadata and internal links, we focus on maintaining and enhancing your site’s organic search equity. We also run detailed crawl and index diagnostics to catch and resolve issues before they impact performance.

Every website migration includes regular check-ins with our specialists and support from our technical team to ensure your SEO is not only preserved but strengthened. With Elixirr Digital, you can transition confidently, knowing your rankings, traffic, and visibility are in safe hands.

Our website migration process

Our proven website migration process is designed to minimise risk, maintain rankings, and set your new site up for long-term success. Here’s what to expect when you partner with us.

1

Understanding

The first stage of any website migration is truly understanding what represents value to your business. Once we understand this, we can build a plan to protect the results you've worked hard to build.

2

Benchmarking

Benchmarking helps everyone involved to get a clear idea of what "great" looks like, ensuring we deliver a solution that meets (and beats) your current performance.

3

Pre-migration checking

Our specialists will explore your current site to best understand how to preserve the value your site has, including retaining backlinks, mapping redirects, protecting on-page elements and maintain tracking.

4

Migrating

The big day! Our team work alongside developers to apply redirects, switch over any tracking, perform a technical audit and help to make sure your launch runs smoothly.

5

Post-migration checking

To make sure nothing has slipped through the net, we continue to monitor site performance and run regular crawls and checks to identify and fix any bugs or issues, either as a standalone project or as part of an ongoing SEO retainer.

We're here to help

Our comprehensive SEO website migration services cover all aspects of the migration process, from pre-migration planning to post-migration monitoring. We handle domain migrations, HTTP to HTTPS transitions, content management system (CMS) changes, and more.

Our migration service ensures that redirects are correctly mapped, content is optimized, and any technical SEO considerations are addressed, ensuring a successful migration with minimal disruption, minimal traffic loss, and that organic visibility is protected.

Start the conversation

Ready to migrate your website without sacrificing SEO performance? Contact us today to discuss your migration project with our experts.

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FAQs

The timeline for a website migration varies depending on the size and complexity of the site. Typically, it can take anywhere from a few weeks to a few months, including planning, execution, and post-migration monitoring to make sure everything runs smoothly.

We use tools like Google Analytics and Google Search Console to monitor traffic, keyword rankings, and indexing, ensuring everything functions as expected post-migration.

SEO ensures that your site maintains its search rankings, organic traffic, and user experience during and after the migration process.