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An outstretched hand in the foreground with three sticky notes on it: a purple note labeled "To Do," a yellow note labeled "Doing," and a pink note labeled "Done." The background shows an office setting.

Struggling with missed deadlines, shifting priorities and team burnout? You’re not alone. Many tech teams struggle to deliver consistent value in fast-paced markets filled with evolving requirements and stakeholder demands.…

03 July 2025

Technology
|
IT Services
Half-closed laptop on a table in the dark with colorful light reflecting from the screen on the keyboard.

Penetration testing, or “pentesting”, has always been a key part of cybersecurity. It helps organizations find vulnerabilities before attackers do. However, traditional pentesting is time-consuming, requires deep expertise, and often…

04 June 2025

AI
DevOps
Person typing on a laptop with a digital overlay showing “SEO” and a rocket launch icon symbolising digital marketing and growth.

By now, you’ve probably seen the headlines: Google is changing. Again. This time, it’s all about AI Overviews, Google’s Search Generative Experience (SGE), and what it means for how your…

30 May 2025

AI
Search Marketing
SEO
A futuristic digital interface displaying the term "Account-Based Marketing"

The most important aspect of B2B marketing is targeting the right decision-makers. B2B marketers can waste significant budget by targeting audiences that are unlikely to convert into leads. An increasing…

03 April 2025

Display
Programmatic Advertising
People using smartphones surrounded by digital social media icons and vibrant lights.

Instagram is currently testing AI-generated comments on posts, allowing users to engage without writing their own responses. This feature lets users select from a range of AI-suggested comments, streamlining interactions…

21 March 2025

AI
Instagram
Social Media

Influencer partnerships are becoming a powerful strategy for businesses aiming to enhance brand awareness, credibility, and lead generation. In fact, 89% of marketers believe that influencer marketing ROI is comparable…

31 January 2025

B2B
Digital Marketing
Digital Strategy
Social Media

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