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Conversion Rate Optimisation: Turning Visits Into Conversions

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This week we hosted another in our popular series of webinars. Our Analytics Specialist, Funmi Sobodu took the presenter’s seat to deliver a session on Conversion Rate Optimisaton (CRO); still a hugely underutilised method, which if implemented correctly, can bring about significant improvements in website performance and returns.

During the session Funmi covered a range of topics, including:

  • How you can use data to drive your CRO efforts
  • A testing methodology that can be applied to any website and can be used time and time again
  • The must have tools for optimising your website

This was followed by a Q&A session, where attendees were able to put their CRO related questions to Funmi.

If you’d like to read more on the topic, we have a handy guide Conversion Rate Optimisation (CRO) – An Incremental Path To Success.

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Authors

Funmi Sobodu

Funmi is Elixirr Digital’s Analytics Specialist.
From Conversation Rate Optimisation to custom Google Analytics set ups, Funmi is most certainly the go-to guy for all tracking and optimisation queries. Funmi is highly experienced in helping both big and small businesses achieve more conversions in the form of revenue, leads and enquiries. When relaxing, Funmz enjoys playing sports and posting amusing gifs for the world to see.

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